Amateur and Professional Soccer Players

Assignment 3 Adidas +F50 11/25/2010 Conestoga College Dayanna Lopez Francisco Hurtado Target commercialize place Age:15 to 30 Gender: Male or Female Occupation: Amateur and professional association football doers Education: No specific level of education Lifestyle: Active people who play soccer as a recreational activity, and professional soccer players. Demographics Adidas +F50s serial publication is targeted specifically to a soccer audience. Their target market is strictly soccer players that argon looking for the best soccer boots in the market. Soccer involves fashion and technology; therefore, there is forever and a day some innovative products created to satisfy the players needs. +F50s come from a series of F Adidas soccer boots. Before the +F50s there were F10s, and F30s. The +F50 series be aimed to an older market, people who are 15 to 30 eld old. As we know, in soccer stead are the approximately important part of a players gear, as a result, companies spend big amounts of money developing saucy technologies that sens be used in their shoes. Also, we know customers who are older than 18 years of age are much likely to have a higher income; thus, they are unbidden to spend in a high price pension quality pair of shoes. Adidas +F50 are unisex so women can experience this technology as well.

This is important because women soccer is ontogeny rapidly therefore they are also part of the F50 series target audience. Psychographics/Behavioural factors The +F50s series is the new generation, top of the assembly line soccer shoes targeting soccer players that want to continuously emend and upgrade their gear. The series of F50 shoes are the highest priced soccer shoes in the market, though, they also offer the best quality. They are targeted for amateur soccer players and professional players. Adidas +F50 are in truth pricey and of very high quality targeted more towards professional soccer players. miniskirt Hot Button Profile Status +F50s has been in the market for kind of some time, they have expanded the... If you want to get a full essay, order it on our website: Orderessay

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