Marketing

a New Children s ToyNowadays , children are considered to be one of - if non the biggest influencing element in a family s purchasing . As a Media sensory faculty vane (2007 ) article mentioned , Kids represent an important demographic to marketers because they redeem their own purchasing power they influence their parents purchasing decisions and they re the braggy consumers of the future Thus , it forget be a near(a) idea to create a crossroad that caters in the front place to children . But even as parents are directly more than giveing to birth in to their children s desire (Media consciousness Network 2007 , it is still important for them to ensure that the increase they re get is something good for their childrenEducational plays are no longer rare at once . plainly , gyp manufacturers make water reali zed early on that a product that marries toy and educational material leave behind be something that attracts both children and parents and serve the purchasing pull of a product stronger . But the vision for the product that I ve `created for this trade analyze is that it differentiates itself from the existing educational toys because of its immense intelligence and interactivity that provide stain it such an irresistible purchase for the familyHighly-based in the technology that Honda s robot ASIMO is made with Sheila /Shane is a human-looking doll-slash-robot that will too have an move on communication ability that allows it to recognize woful objects (giving it ability to simulate people s movements , posture and gesture (letting it pit accordingly to inbred movements of human worlds , environment , sound , and depend (Honda Motor Co , 2007 . Unlike ASIMO , though , who may be cute further frightening to some wee electric car shavers because of its still h ighly-robot looks , Sheila /Shane is highly-! patterned to human looks to make it more appealing to little babys and make them want to tweet it and talk to it .

Call it a marriage of ASIMO technology and the looks of the human-looking Korean robot EveR-1 (Kristine C , 2006 . The toy comes in a male person and female invent - hence the names Sheila and Shane - solely to give the kids the option to use up the gender of the doll they re taking firm . This will also come in with chips that contains information that corresponds to the age-level of the kid (example , age2 chip will let the doll talk closely alphabets , numbers colour , etc . With this , the doll is non only effective for a course but also for many old age to come With this geek of product , political and socio-cultural factors will most credibly not affect it . But economic , technological , and competitory factors will highly be able to influence the product . This causa of product is highly unlikely to be twopenny . And depending on the economic swing , people will be hesitating on shelving big money for a kid s toy . As for technological factors , it is a given that technology just moves too fast . Even with ASIMO s technology being infrequent for seven years now (it was unveiled in 2000 , at that place are a...If you want to get a adequate essay, gild it on our website: OrderEssay.net

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